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Client:

Meane to Be

Date:

June 20, 2023

Services:

Design, Illustration, Brand Identity

Working with the "Meant To Be" brand presented the following challenges: Ensuring uniqueness among competitors.Establishing an emotional connection with customers.Maintaining brand consistency across all aspects.Developing a brand identity that reflects values and mission.Positioning the brand as a reliable and creative provider.

For "Meant To Be," we crafted a unique and emotive brand identity. The heart-shaped logo symbolizes individuality and personal connection, while warm, inviting colors evoke joy and happiness. Consistent branding elements were implemented across various platforms, from the website to packaging, ensuring a cohesive and recognizable image.

We successfully addressed the challenge of positioning "Mean To Be" as a reliable and creative provider of personalized gifts. The brand identity reflects its values, fostering an emotional connection with customers and establishing a distinct presence in the competitive market. The result is a brand that resonates with its audience and stands out for its uniqueness and consistency.


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